For how long are West Virginia licensees required to maintain copies of their advertising after use?

In West Virginia, mortgage loan originators are mandated to maintain copies of their advertising for a duration of three years after the advertising has been used. This requirement ensures that loan originators have a record of their marketing practices, which can be essential for compliance audits and investigations by regulatory bodies. Keeping these records allows for transparency in advertising, ensuring that claims made are verifiable even after the marketing material is no longer in circulation. This three-year period aligns with regulatory standards intended to protect consumers and maintain the integrity of the lending process.